Full disclosure, I've always been a factory parts fanboy. That said, Nissan has gone insane on some of their parts pricing lately. I replaced the belts on my wife's G with Bando belts for about 25% of the cost of factory belts. Bando makes the belts for Nissan, and the Bando part number is stamped on the Nissan belt. As best I can tell, it's the same belt. Similar story on the alternator for my truck... bought the Hitachi part through Rock Auto, shipped directly to me from Hitachi in KY for about half the cost. Hitachi makes the alternator for Nissan.
So that's my compromise between blindly buying dealer parts, and picking up whatever is in the house brand box down at the local AutoZone. Some aftermarket parts on eBay are knockoffs, like knock sensors filled with a resistor and sand. But if you buy from a reputable source, especially if they ship directly from the manufacturer, I think aftermarket is OK sometimes.
If I were buying coils for your car, I would look at the Hitachi part. I believe they made the coils for Nissan.
http://partcat.com/hitachi
At about $53 each from Rock Auto, that's about half of the cost from one of the online discount Infinti Parts vendors.