Post by
Nismo V »
https://forums.nicoclub.com/nismo-v-u55845.html
Thu Sep 20, 2007 8:23 am
It's a web site that nissan has put up to showcase the Versa Night event it's similar to what Honda used to do and what Scion currently does.. they get a venue with a popular DJ and or other entertainment acts to help showcase the Versa cars to potential and current owners. The site has games and list the time and dates of the Versa Night events held in Canada, something that Nissan U.S. would be wise to investigate as an option for U.S. customer base as well..
Look at Scion only 4 years and look at what they have accomplished in the tuning maket as well as a strong cosumer base.. Nissan needs to beef up its marketing campaign by using the Apple mentality that it is not just selling a product but a lifestyle to the consumer...when you have a hot product line up as they do you need to capitalize on it and keep pushing it forward. Or as the Nissan motto goes "Shift_"