http://www.thefreebundle.com/
In the name of indie awareness, Don Cabrera has organized The Free Bundle. As with all the recent humble-style indie bundles that have surfaced lately, the desire is to help people discover indie games they might not have known about before. The big difference here is that it's not even pay-what-you want, it's outright free. I think it's a fantastic idea. There are a lot of indie games I'm happy to buy solely to support the devs, but I can see more "traditional" gamers avoiding what might be seen as more eccentric titles if they have to plunk down cash for them. By all means, I would love to see indie devs make money on their games, but I think the risk-free nature of being completely free has the potential to catch the attention of a much broader audience.
I particularly recommend grabbing Treasure Adventure Game, but ALL the titles included right now are worth checking out.
Go, gamers of NICO, and become aware of the indie greatness that you may (or may not) have been missing!