September 2011 Auto Sales Figures, Charts, Data

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Jesda
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http://jesda.com/2011/10/04/september-a ... -and-data/

Image

Notes:
–For September, the auto industry was up 10%.

–Saab is currently selling the 9-4x alone due to supply issues and manufacturing shutdowns.

–Nissan is booming due to Honda, Toyota, and Subaru supply issues. Nissan is on its way to becoming America’s #3 brand unless its Japanese competitors resolve supply issues caused by the earthquake and tsunami.

–Volvo is booming due to brisk sales of the new S60.

–Dodge, Chrysler, and Jeep continue to perform well.

–Mitsubishi, at one point expected to leave the US market entirely, has posted gains due to the well-received Outlander Sport.

–Volkswagen’s repositioning is paying off as US manufacturing and major price cuts (and moves downmarket) have boosted sales significantly.

–At less than 3000 units, Fiat has failed to meet its expected volume of 6000 due to marketing issues.

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Notes:
–Thanks to aggressive lease deals, cash incentives, and availability, Altimas are selling very well, serving as an alternative for those who cannot buy Hondas and Toyotas due to supply issues.

–Jetta sales are booming due to price cuts made possible by US manufacturing and cheaper components and interiors.

–The Chrysler 200 is pummeling its predecessor, the Sebring.

–Chevy Cruze is a home run for GM.

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http://jesda.com/2011/10/04/september-a ... -and-data/


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frapjap
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Man, that pie chart puts sales in some very impactful visual perspective more than the spreadsheet.

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Jesda
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It tastes better with ice cream

Image

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frapjap
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Needs strawberry topping.

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Jesda
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The pie is already fruit-filled

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frapjap
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That fruit is rotten and bittersweet as evidenced by my stock options in car companies.

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MinisterofDOOM
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Jesda wrote:Image
WTF?! Why is the Impala outselling the Malibu?

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gwoods
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frapjap wrote:But it comes with a free frogurt
the frogurt is also cursed
Needs strawberry topping.
The toppings contain potassium benzoate.


Thats bad

The real damage is after most of these previously Toyota customers drive a Nissan (car with a soul vs an appliance) they will never want to go back. The damage of breaking the Toyota brand loyalty is generational not just a single sale loss.

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Jesda
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MinisterofDOOM wrote:
Jesda wrote:Image
WTF?! Why is the Impala outselling the Malibu?
Total guesses:

The Crown Vic which just ended production in mid September, so the Impala is quietly taking its place in fleets.
The Malibu is old.
Also, WTF


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