Lookin at 1994 Tirerack ad

[Q45tech]

The oem Michelin XGTV were $126, the 1994 Dunlop D80V4 were $109........the other premium performance ties ranged from $101 to $142..............in 215/65/15. The junk tires were $55-70

Very strange that today you can purchase what is supposedly a premium tire for $70 and get a $75 gift certificate for 4 tires.

Only Michelin is priced about the same in deflated dollars for the V or H.

Were they able to reduce costs by 22% in the 9 years or are you getting less tire for the same money.

[docsmile71]

With so many cars nowadays coming with 17 and 18 inch rims and tires, the prices of 15 and 16 inch tires have come down. I remember back in the early 90's when 55 series tires were considered low profile. Now with 40 and 45 series being considered low profile I guess making and designing 55 series tires is easier and cheaper.