If you watch Hulu, Adult Swim online etc...

[dickie]

When you watch stuff online, most "legit" sites that host videos require you to sit through ads periodically. They can be short or long but they always seem to cut off your video to hawk annoying stuff to you. I NEVER watch these ads, instead I switch to another tab or window and back when they are over and mute the audio or just tune it out entirely. I hadn't thought about it as anything more than dealing with a minor annoyance before, but I realized a while back that it was effectively a boycott of sorts, and if a lot of people felt the same way that the advertisers would lose money and be forced to either stop investing in online video ads or find some other and even more annoying way to get their content through to us.

[Dittoz7]

I just press yes to the shortest ones and get them more often.

[MellowZ32]

what he said.

[ADDirishboy]

I use the breaks to surf NICO and check up on Facebook. I have never actually watched one.

[Mr1der]

I usually tab out...sometimes I don't care and will let them run the course...

[RCA]

I would much rather get one long ad instead of 3 or 4 short ones.


5 min Halo ad, perfect, I'll go make popcorn.

[Alfador]

How is it any different than TV commercials? No one pays attention to those either.

[Dittoz7]

I would much rather get one long ad instead of 3 or 4 short ones.


5 min Halo ad, perfect, I'll go make popcorn.

agreed but that doesn't always happen.

[MellowZ32]

How is it any different than TV commercials? No one pays attention to those either.

DVR holmes.

[Razi]

I go take a peepee when the long ones come on.
Other ones, I mute and surf da webz.

[Zydeco]

How is it any different than TV commercials? No one pays attention to those either.

DVR holmes.

DVR is full of win.

[Jesda]

I prefer the longer ads. Gives me a chance to go pee or pour myself a drink. I wouldnt mind the shorter ads if they werent so damn repetitive.

[Alfador]

How is it any different than TV commercials? No one pays attention to those either.

DVR holmes.

Same deal. Either way, no one pays attention to them anymore, or at least far less people do, yet they still pay for slots.

Advertising, especially on television shows, is a shotgun technique. You aim in the general direction of your audience, fire, and if you hit even a small fraction of them with your message it's a win. My point to the original post is that advertisers know and accept this. They've accounted for this "boycott" so to speak when they weighed the pros and cons of running the ads in the first place.

I pretty much just ignore them on TV or the web but either way I don't mind. They're offering a product for free so they have to make money somehow. When I take issue is when they do dumb s*** like put a banner at the bottom that won't go away even when you maximize the window. When it reaches that level of absurdity I just say screw it and fire up uTorrent.

I've also noticed hulu seems to be increasing the time allocated to advertisers. Probably their way of pushing people towards the premium subscription.

[MinisterofDOOM]

I generally find that ads for "official" online TV episodes are FANTASTICALLY OFF TARGET. Crap like Maybelline ads during Big Bang Theory, etc. And the fact that they tend to run the same add in every slot for single episodes is stupid. Seeing the ad more than once isn't exactly increasing my interest.