TweeKeer wrote:
I don't think you really "need it." I mean, it's all about negotiation. We all know there's only about $700 in markup in the Versa. The dealership is a business, if you want to buy a car, pay the price. We don't negotiate the price of our steaks.
I've found it a lot easier to negotiate up from a known price (invoice) than to try and negotiate down from the MSRP (an imaginary number). Plus the CCC quote may contain incentive details that may not be public.
Quite right about the steak though. But the grocery store doesn't try to charge us separately for the transport to bring the meat from the farm to the store, the cost of trimming the steak, coating the steak with a nice marinade, cleaning the floor in the butcher shop, wrapping the steak in a styrofoam tray with plastic wrap, "etching" the price on the package, putting a weekly flyer in the local paper, etc.
If there was actually a one price policy across the board, that would be fine too. Since the industry has evolved into a negotiated price system, you have to play the game. If you don't want to play, then you pay more.
These guys use the "Jedi Mind Tricks" (as the guy from the car buying tips site calls them) to convince you they are doing you a favor, all the while, padding their profit.
Besides, negotiating can be fun too.