Exclusive video: Behind the scenes Nissan Juke commercial

[AZhitman]

[youtube]http://www.youtube.com/watch?v=AMmRJlZuNtw[/youtube]

[krash]

Are they using a Porsche Cayenne as a camera car?

Also, is that actually how the Juke sounds? Thats SWEET!

[Encryptshun]

Nice!

And Iron Man doing the voiceover.

[Jesda]

Holy hell that thing is uglier than sin. They'll probably sell a bunch of them anyway.

[AZhitman]

Holy hell this thing is uglier than sin. We'll probably sell a bunch of them anyway.

[RCA]

Are they using a Porsche Cayenne as a camera car?

Yeah, it is an industry standard when you need to carry heavy camera equipment while accelerating quickly and maintaining high speeds.

I like the commercial but hate the car.

[Jesda]

Holy hell this thing is uglier than sin. We'll probably sell a bunch of them anyway.

Not even in the same league of ugly...

These androgynous tall car thingies are targetted directly at bland white women who need room for shopping bags.

[Urabus GodofTraction]

Holy hell this thing is uglier than sin. We'll probably sell a bunch of them anyway.

Ain't nothin' in production uglier than the Juke.


Not even the Aztek... Yeah, I said it.

[dre1507]

oh yes Jesda because 2010 is the year of ugly. and Krash, i too hope that's how it sounds so when i see them on the road i'll know at least they're boosted. I'm sorry charlieo but there is nothing in this world that can top the amount of ugly the Aztek brought into this world. the only thing ugly on the Juke is the front which unfortunately is just the worst part of a vehicle to be ugly.

[Jesda]

I think we'll look back on this era of automotive design the way we look at the hideous boats that came out of the 1970s. We'll ask ourselves what the hell we were thinking and pretend like it never happened.

[AZhitman]

No '72 Riviera, no care.

[Jesda]

Well, exceptions are exceptions.

[Steady_One_S13]

Sweet ride! The Juke looks and sounds impressive. I likes.

[PapaSmurf2k3]

"We put a turbo... in a sport cross!!"

I see Canaan and I making a commercial going "That's right... we put a TURBO, in a VERSA!!!". Just gotta get my hands on the juke engine.

[AZhitman]

I actually like it.

Yeah, it's weird. But how many Ford Fusions / Chevy Malibu clones can we endure?

I mean, it's functionally weird - not "weird for weirdness' sake" like a damn new Acura.

[PapaSmurf2k3]

not "weird for weirdness' sake" like a damn new Acura.

What the hell is up with that anyway?!

[AZhitman]

Who knows... Ever since the late 90's they've been systematically alienating their customer base.

[Urabus GodofTraction]

I actually like it.

Yeah, it's weird. But how many Ford Fusions / Chevy Malibu clones can we endure?

I mean, it's functionally weird - not "weird for weirdness' sake" like a damn new Acura.

It's not even functionally weird. Look at that wasted space in the backend!

I'm sorry charlieo but there is nothing in this world that can top the amount of ugly the Aztek brought into this world. the only thing ugly on the Juke is the front which unfortunately is just the worst part of a vehicle to be ugly.

Oh no, it's ALL ugly.


They took the horribly ugly Versa (especially in the back), and made it taller and uglier.

[AZhitman]

It's not even functionally weird. Look at that wasted space in the backend!

OK, I'll indulge you (against my better judgement)...

Referring specifically to the rear, how is that space "wasted"?

Have you seen the interior? Have you opened the rear hatch?

What should be done differently?

[PapaSmurf2k3]

I think he is referring to the way the back end slopes up and in. Mathematically speaking... if it were straight back and down, you'd have more interior room. Might sacrifice aerodynamics though.

[Jesda]

I actually like it.

WHO ARE YOU

[AZhitman]

Like a Volvo wagon?

Actually, there's no real need for that space up high.

[Pento240sx]

I just check out the specs in Nissanusa and I can't believe they don't offer a AWD 6-Speed manual Juke, only in FWD 6-Speed. Anyways maybe just changing the front will with the Nissan Altima lights.

[Urabus GodofTraction]

It's not even functionally weird. Look at that wasted space in the backend!

OK, I'll indulge you (against my better judgement)...

Referring specifically to the rear, how is that space "wasted"?

Have you seen the interior? Have you opened the rear hatch?

What should be done differently?

Well at least you're admitting insanity.

Anyway, yes, I've poked around one. Friend's wife bought one. It's weird.

Anyway, check out the slanting roofline, so long headroom! It's admittedly not as bad as it looks, because the beltline rises to meet it, but still, pretty unfortunate. The hatch is also, well why didn't they just make it a sane hatchback and gain some useful storage area for odd sized boxes (IKEA trip anyone?)

And really, let's not fool ourselves. Sport Cross? Buy a damn hatchback! If you're into ugly, the Mazdaspeed3 has a turbo, even!

Like a Volvo wagon?

Actually, there's no real need for that space up high.

Though the WRX wagon has a bit of the backslant I'm complaining about, there's been enough times that I've had to stuff something tall enough to bump the back glass in there that I'd say there's no need to do the Juke/Versa silliness.

Unless you're trying to create a niche market for a buyer who's only concerned with the image of utility... wait.

[AZhitman]

If you're into ugly...

Yep. It's eat up wit' it.

[dre1507]

honestly i don't find the rest of it ugly....just the front which always reminds me of

[AZhitman]

Actually, it's selling nicely. It shattered sales projections in Japan for the first month, and our local dealers had their first truckloads pre-sold before they hit the lot.

[Jesda]

Actually, it's selling nicely. It shattered sales projections in Japan for the first month, and our local dealers had their first truckloads pre-sold before they hit the lot.

That's too bad. I wish they had Ford cruise control switches so they'd catch fire and cease to exist.

[AZhitman]

LOL - awesome!

[youngmoney]

nissan dropping the ball