Thanks for the question on Maxima- a car that's very near and dear to us since it's our second longest in the lineup after the Z and one of the cars that really put Nissan on the map in the US.XenonSE-R wrote:Welcome, Mr. Phillips!
I have lots of questions, but first I want to start with the Maxima.
Currently, the vehicle seems to be very overshadowed by the Altima in terms of amenities, performance, fuel economy, and overall bang-for-the-buck.
What is the plan for that car now that the Altima has become the elephant in the room, so to speak? Do you think there is room to make the vehicle more of a "4 Door Sports Car" and make it a more performance oriented vehicle?
We have been focusing a lot on the new Altima which is our core volume model and crucial to maintain our business but we haven;t forgotten about the Maxima. We do think the position of 4DSC is where this car needs to be and are looking to push it farther in this direction for the future.
And look for something exciting to come from us maybe later this year as a hint.

