Post by
texasrogue »
https://forums.nicoclub.com/texasrogue-u257875.html
Thu Nov 17, 2016 7:04 pm
First of all, NEVER buy a vehicle simply based on the audio system. I've met a couple of people for whom that was a major determining factor. That's just crazy.
Let's put this whole "is Bose worth it" inquisition on the table and pull back the curtain once and for all.
That quote from the Bose website posted by Rogue One tells it all...Psychoacoustics is the driving force behind brands like Bose. Amar Bose, founder of Bose Corporation, came up with their corporate motto "Better Sound Through Research." The motto boils down to application of Psychoacoustics, which is a term for how we individually perceive audio. The secret lies in speaker placement and in the digital signal processing of the audio. Again, perception.
Many Audiophiles are purists and base their choices solely on product specifications for determining what goes into a great sound system. As the quote from Bose posted by Rogue One states "With a Bose automotive sound system, the location and design of the speakers can be much more important factors in determining output than a wattage power rating. The bottom line? The best way to test a Bose system's sound quality is to use your ears, not a list of specifications." Psychoacoustics ladies and gentlemen.
Audio purists want the best possible performance for their dollars and build their systems accordingly. Pre-packaged systems like Bose are more your mainstream, lifestyle brands that deliver an average performance that isn't offensive.....but it won't blow your socks off either. It's not a Craig, Kraco or Emerson, but it also isn't MTX or Mark Levinson. If you're expecting that kind of performance in your factory Nissan Rogue, you're in the wrong market segment.
Take the 2015 Mustang EcoBoost V6 for example....it pumps in an augmented engine sound into the cabin, called "active noise control" by Ford's engineers. It's all about perception....your V6 doesn't really sound like that outside the car, but to you the driver, you think it sounds awesome. Reminds me of the fable of the Emperor's New Clothes.
My 2013 Fiat 500 Sport had a Beats sound system in it. The Beats systems are also built on Psychoacoustics and they're pretty much are up front about it. The system, with the huge subwoofer in the already Lilliputian trunk had some good lows, but for a musically eclectic person like myself, certain genres of music weren't the best for it (e.g. Classical.) And I always knew that brands like Beats are heavily marketed to specific demographic groups to build brand allegiance. Sound output and product quality becomes muddled in the morass of celebrity endorsements and the whole "cool" vibe that is built around such products.
As stated earlier, it's all about individual perception. Bose and Beats use low-cost audio components and then apply digital signal processing to produce what is perceived as a full frequency response. For me, the Bose system on my 2014 Rogue SL meets my expectations for the music I listen to at the volume levels I prefer. I'm not 20 years old anymore and my musical tastes and volume levels are equally different now. My wife also has a Bose system in her 2014 Murano and she likes it, but what works for she and I may not work for someone else.
So many things in our consumer world these days are built solely upon perception. Not only how we perceive the product, but how others perceive us. It's everywhere...your new house may look nice, but the contractor-grade materials and fixtures that went into it will remind you of their low price point when they fail prematurely. People often buy the brand for the sake of the brand alone, too many times letting the brand define who they are, in the consumer's eyes and those who view the consumer.
The really good products in this world are often not mass-produced but rather expensive and of limited availability. They do last and retain their value in comparison with the cheaper, mass-produced options.
So purchase your Rogue based on whether you like the styling, economy and features that come with whatever package you're considering. But if you're looking for bespoke audio as part of an factory option package, you're looking in the wrong market segment.