So, I spoke with HPS themselves because the EBay vendor felt like I was wrongly accusing them of false advertising and had them call me.
HPS said that this is in fact a 2016 test for this car in particular and that the picture is just low quality so looks like it's 2010. The reason why their dyno number is so low is because they use a dynapak which normally reads low but allows for exact measurement of 'before/after' comparisons. He said they tested and re-tested and it also made like 7-8hp on a Civic...they couldn't believe it.
I guess I'll try it out and report back. 9hp is a lot, should easily be able to tell that on the butt dyno.
Here is a bigger image of the dynochart...right click on it and open it in it's own tab.